EdTech Roles · Sales, Marketing & Partnerships
Marketing Manager Jobs in EdTech
Marketing Managers in EdTech are responsible for driving awareness, demand, and growth for products used by learners, educators, and organisations. The best EdTech marketers combine creative storytelling with a deep understanding of their audience — whether that's a classroom teacher or a Chief Learning Officer.
Browse open Marketing Manager roles →What you'll do
You'll develop and execute marketing campaigns across digital channels, manage content, email, SEO, and paid media programmes, work closely with sales on demand generation and pipeline, track and report on marketing performance, and build brand awareness in a competitive market.
Skills you'll need
- 3+ years of B2B or B2C marketing experience
- Proficiency with marketing automation tools (HubSpot, Marketo)
- Strong analytical skills and comfort with data
- Excellent written communication
- Bonus: experience marketing to educators, school districts, or L&D buyers
Salary
Marketing Managers in EdTech typically earn between $75,000 and $115,000 in the US.
Career path
Marketing Coordinator → Marketing Manager → Senior Marketing Manager → Director of Marketing → VP of Marketing
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